Hobsons Launches Counselor Community


Editor’s note: While the Admitted blog regularly reports on NACAC’s own research, products, and services, or those available from non-profit sources, we occasionally feature posts that focus on the work of our partners and sponsors in the private sector.

You’ve worked in the admission office for three years, and now you must take over a new territory. You don’t know the schools, you’re not familiar with the high school counselors — oh, and you need to figure out your travel schedule in just a week or so. How do you know where to visit? What’s the makeup of the student body at the schools on your visit list?

Or — you’re a high school counselor with students who have some fairly detailed questions about College A. You want to email or call the admission officer who works with schools in your area, but you don’t know who that is. How long will it take to find that information on the college’s website?

You can find the answers to these questions and many more in the new Hobsons Counselor Community.

Hobsons Counselor Community aims to bring high school and college admission counselors together.

The community brings together high school and college admission counselors and enables them to view details about institutions, create individual profiles, search for and connect with staff members at colleges and schools, and join groups to discuss news and topics of interest related to the admission process. The goal of the community is to help high school and college staff make connections and expand their knowledge of secondary and postsecondary institutions so they can better advise and help students throughout the college application journey.

Here are three things you should know about the Hobsons Counselor Community:

  • It is available now to all US higher education institutions and to all schools using Hobsons’ college and career readiness solution, Naviance. This summer, free membership in the community will also be available to non-Naviance schools.
  • For colleges and universities, the community is part of the new Intersect™ platform, which seeks to help institutions find students who would be a good match for the college, and for whom that institution represents a best-fit educational environment.
  • Later this summer, users of the Hobsons Counselor Community will also be able to access the next generation of RepVisits, the school-counselor created tool that makes scheduling high school visits easy.

The Hobsons Counselor Community is free to all high schools. Postsecondary institutions can access the community and update key information for free; additional functionality, including individual staff profiles, is available to subscribers.

For more information, visit Hobsons.com/intersect, or view this on-demand webinar.

Susan Hallenbeck is director of product marketing at Hobsons. She previously spent 17 years working in admission and enrollment management.

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