Category Archives: College Admission

#NACACreads: Using Text Messages to Nudge College-Bound Students

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Looking for ways to increase access and success in higher ed?

Using new technologies to provide personalized support and timely information can help students get to and through college, author Benjamin Castleman noted during a Wednesday #NACACreads Twitter chat.

“We know that students face complex and consequential decisions all along the road to and through college,” Castleman tweeted during a discussion of his book, The 160-Character Solution: How Text Messaging and Other Behavioral Strategies Can Improve Education. “These choices range from HS juniors/seniors choosing which of the thousands of colleges in the country are a good fit for their (postsecondary) goals, to advanced college students (identifying) financial resources they can access to get through the last mile of college.”

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Counselor: Financial Aid Process Burdens Low-Income Students

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Editor’s note: A version of this post was originally published on Admitted in March 2016. It’s being republished as part of NACAC’s Best of the Blog series.

Getting into college is only half the battle for teens living in poverty.

To prove eligibility for financial aid, many colleges ask low-income students to submit a mountain of paperwork — going beyond what is required of their middle- and upper-income peers, NACAC member Joshua Steckel wrote in a 2016 opinion column published by The Boston Globe.

The process is burdensome, he noted. Worst of all, it can discourage talented students from accessing the financial support they need to attend college.

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#EMchat Creates Reference Book for Enrollment Management Professionals

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A new online resource is now available for enrollment management professionals.

The #EMchat Reference Book — which includes industry terminology, as well as links to relevant news sources, podcasts, listservs, and newsletters — is a project developed by EMchat, an online community of higher education enrollment management professionals.

Creators say the crowdsourced resource is an attempt to concentrate and share industry knowledge.

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Imagine Grant Supports Camp College Program

Camp College organizers and members of MACAC’s Inclusion, Access, and Success Committee  work together each year to support students. (MACAC photo)

It takes more than good grades and big dreams to get into college.

Students — especially those who are among the first in their families to pursue higher education — also need confidence as they approach the college search and selection process.

Camp College, an annual program offered each spring by the Michigan Association for College Admission Counseling (MACAC), is designed with the latter goal in mind. The day-long camp helps underserved students plan for higher education and think through the steps needed to apply to colleges and seek out financial aid.

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Join Us for a Facebook Q&A about Recruiter Life

College admission officers have a unique job, one that only your fellow admission colleagues can fully understand.

Tune in Friday at 8:45 a.m. ET to discuss life on the road, dissect the challenges recruiters face, and get advice from those in the know.

We’ll be broadcasting live from the Prince George’s County National College Fair with Bree Blades, an admissions officer from the University of California San Diego; Milan Thomas, an admissions advisor with Ohio University; and Ryan Smith, an international recruitment manager at Bath Spa University in the UK.

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College Signing Day: Watch our Facebook Live Q&A

Decision Day is fast approaching.

May 1 is the deadline for students to accept an offer of admission at many institutions. And for the fifth year, Reach Higher—in coordination with Better Make Room—is encouraging schools and communities to host College Signing Day events in recognition of their students’ hard work.

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Study: March Madness Victors See Boost in Applications

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Call it the March Madness effect.

New research confirms what college admission officials have been saying for years: Impressive performances by student-athletes can spur increases in freshman applications.

“Research by Devin and Jaren Pope, two economists, has found that colleges whose men’s basketball teams qualified for March Madness, the sport’s championship tournament, saw a 2.4 percent average increase in the total number of applications, as measured by the number of SAT college-entrance exam results received,” according to a recent article published by The Economist. “Colleges whose teams made the Final Four saw a 5.8 percent increase in applications, while colleges whose teams won the entire tournament saw a 10.9 percent increase in applications in the year after their victory.”

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Join Us for a Facebook Live Q&A about College Signing Day

College Decision Day — the deadline at many institutions for students to accept an offer of admission and make a tuition deposit – is coming up on May 1 and we want to celebrate with you!

For the fifth year, the Reach Higher and Better Make Room initiatives are encouraging schools and communities to host College Signing Day events in recognition of students’ hard work and achievements.

Tune in Wednesday at 12:30 p.m. ET to find out more about the College Signing Day tradition, how you can secure grant money for your school’s celebration, and more.

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Occupational Outlook Handbook Helps Students Explore Careers

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Editor’s note: A version of this post was originally published on Admitted in December 2015. It’s being republished as part of NACAC’s Best of the Blog series.

For Gail Grand’s students, the college search process is about more than just picking a campus.

Teens complete an aptitude and interest test and explore careers before ever submitting applications. The strategy is a smart one.

Fewer than four in 10 college students graduate in four years, federal data show. And as tuition rates continue to grow, extra years in school can often mean additional debt.

Tapping into resources like the Bureau of Labor Statistic’s Occupational Outlook Handbook (OOH) helps teens make wise college choices, said Grand, an independent college counselor based in California’s Westlake Village. It also increases students’ likelihood of graduating on time, she noted.

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